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ikki Billie Jean and All Things Ankara presents a Tiwa Savage49-99” inspired campaign bringing awareness to the #EndSARS movement in Nigeria and the poor economic condition of Nigerians and Africans as well as the police brutality endured by Africans in the diaspora.

Halloween 2020

The Tiwa Savage 49-99-inspired campaign was released for Halloween 2020, following the heat of the Lekki Massacre and of course the protests arising as a reslt of George Floyd murder. These events provided the perfect timing for the launch which focused on raising more awareness and creating more dialogue around a movement that deserves a lot of attention.

nikki-billie-jean-49-99-campaign

49-99/Fela Kuti

“49-99” is a phrase coined by Fela Kuti in his 1978 hit song, “Shuffering and Shmiling”. The song and the popular phrase refer to the hard life many Nigerians…

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