hen social media connected the world, many didn’t foresee a new career springing up from that connection. However, the influencers birthed as a result of this connection have become celebrities in their own right. Spanning across a wide array of niches–from fashion to tech, agriculture to parenting–the impact of these authorities is undeniable. Like bread and butter, the union of social media and influencers is perfectly made for each other, and has consequently proved beneficial to both the platforms and individuals. How to stand out as an influencer.

Excitingly, businesses and brands have capitalized on this productive union to increase awareness and accordingly, sales for their products and/or services. Influencers pack such a powerful punch that they can take any brand from overlooked to overbooked with just a handful of posts, amazing right?…

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