Have you ever ordered something online, and when it arrives it looks nothing like what it was on the model? Of course; this is one of the dangers of electronic commerce. It’s disappointing, but on TikTok there’s a creator who posts some fun, relatable content around this experience. That would be Remi Bader, a 25-year-old curve model based in New York City. On her page, which has over 790,000 subscribers, Bader performs lifelike clothes shopping, where she orders things online and then reviews them based on how they initially appeared on the website.
The idea for her TikTok page actually started when she was shopping for a test session last summer and couldn’t find suitable pieces to wear. Bader says, “In Soho, I went to about 15 well-known stores, and none of them were larger than 10 or 12,” who usually wears 14 or 16 size.
Since most races only focus on the positives, Bader’s realistic point of view resonated. This type of positive message for the body is on the rise on social media; designers such as Katie Sturino have even run public campaigns – hers is titled # MakeMySize – which call for brands that refuse to accommodate larger sizes. Bader’s first video ended up gaining traction with over 200,000 views, and now it’s been the subject of its content: she will regularly order pieces from popular brands such as Anthropologie or Aritzia, and will even model them for her subscribers in the same way. poses that the models did on the website. “People really appreciate it,” she says. No room is outside the table. Bader tested swimwear, sweatpants, blazers and lingerie. Sometimes she’ll even recreate celebrity outfits.
For the most part, Bader buys everything herself for her videos, although she sometimes associates with brands and is gifted pieces. On her Poshmark page, she often resells parts that don’t suit her or no longer suit her. She notes, “You don’t need to throw away [items].”
Bader hopes his TikTok videos will show that not all brands or stores are the same size, and that his followers shouldn’t be discouraged if something turns out bigger or smaller than advertised. Bader also says that making these videos helped his self-esteem during the buying process: “The comments my followers gave me really boosted my confidence and happiness. I am very grateful for that. ”
Below, Bader explains what her daily job looks like, where she finds her TikTok ideas, and what is her all-time favorite TikTok.
Vogue: How did you become a curve model?
Rémi Bader: I worked at Tidal, Jay-Z’s music streaming service, for over a year. I was fired in July due to COVID and didn’t know what to do because there were hardly any jobs. My dad actually gave me the idea to send my measurements and some pictures to different modeling agencies and try it out. I heard from an agency, [Stetts], and signed on with them right away as a printing and curve fitting model. Modeling is slow at the moment due to COVID again; some weeks I’m busy and some weeks I don’t have a job at all. TikTok almost became more time consuming for me than anything else. Lately I’ve been doing a lot of virtual try-ons for my modeling clients.
Let’s talk about your realistic features. What inspired you to do this?
Bader: I’ve always sent photos to my friends, laughing at the difference in clothes looking at me in person that I order online, regardless of the brand. I started this the day I ordered a huge packet of Pretty Little Thing and not a single thing that was “my size” was right for me and everything was super small. It is really funny to me, when that happens but I tend to be more upset and disheartened when I shop in-store and things don’t fit my body. After the first Pretty Little Thing video went viral, I decided to keep doing these runs from different fast fashion brands and to argue that we can’t blame our bodies – it’s the brands fault. clothing.
What is your process for creating TikToks? Where do you find ideas?
Bader: I never try on clothes before making the videos, so my real reactions in front of the camera are my real first reactions to seeing what objects look like on my body. I think that’s why it’s so understandable and realistic. It literally comes to me in the moment, when I say crazy things or say or sing random songs. Lots of ideas and concepts come to mind at the most random times – before bed, in the shower. I’ve always been quite a creative person, but I’ve never been able to use my creativity in the corporate world, and that’s why it’s so exciting to me right now.
Do you think people are often put off by shopping online?
Bader: Shopping online is a success or a mistake for me, and then I can laugh about it, but I don’t think most people are. It really hurts their self-esteem, and a lot of people take clothing fit personally. Being a more curvy girl is just frustrating. I want to make this easier for all of the people who struggle with it, which is why I put effort into buying all of these clothes and making videos. When people see what these objects look like on my body, it gives others a better idea of what they will look like.
I also like how honest and critical you are about plus size lines, and how pieces often don’t go well. Is it a common struggle?
Bader: A lot of those brands that offer plus sizes still don’t know what they’re doing. Unfortunately, it is still new for brands to expand their size. I always want to give brands a chance when their size is off, but they always offer larger sizes. At least they’re trying. The brands that refuse to even make the effort to go bigger are the ones I’m not a fan of.
What are your tips for shopping online? You seem to be a pro!
Bader: The best tip I’ve learned throughout this year while shopping online is knowing your body measurements. Your bust. The waist and hips are the most important. Each website has a size chart and you can see what size you are on that specific chart. I’m usually a 14/16, but at some sites I’m an 18, 2X, medium, or large. It legitimately varies for each brand, so when you know your measurements and accept that you won’t be one size fits all for all clothes, it makes shopping a lot easier. Get a tape measure from Amazon and keep it handy. It does wonders.
What have you been in fashion lately? Where do you get most of your parts?
Bader: When I put my outfits together I like to keep it simple and then have a couple of things that stand out. I love to wear bodysuits with maybe flared jeans, an oversized blazer and a big handbag with a pop of color. I like to try out a lot of different brands, but some of my favorite places right now that have larger sizes are Fashion Nova, American Eagle, Aerie, Zara, Reformation, Missguided, Good American, and Athleta.
What’s the most special piece in your wardrobe?
Bader: Oversized blazers are really my thing and make any outfit cool, and they give me confidence. It’s my choice.
There is a TikTok specific look that seems to be popular (e-girls / e-boys). Do you see the TikTok fashion community changing at all?
Bader: I think it’s more of a Gen-Z phase that will eventually go away. I think there are a lot of TikTok trends that Gen-Z puts out there and that end up not long lasting. For example, the phenomenon “no laughing emojis, no side parts and no skinny jeans” – as they say, it’s not “cool” anymore. I made a video about it yesterday. No one can tell anyone what they can and cannot wear or do!
What’s your favorite TikTok of all time?
Bader: My favorite TikTok and the one that has gone the most viral is Free People’s Transport. I changed this behavior a bit by copying the exact poses from the photos online of each outfit. People really appreciated it. Obviously, these videos take longer. But they are super fun to make!